Facebook stays at the first spot of social media platforms with over 2.89 billion active users. With most of its users being millennials (age 25-34), Facebook stands as a hub for garnering results ...

Every time Devon publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to receive emails from ...

A well-timed decision to shift from radio and TV ads to Facebook drove a surge in sales for Power Ford, helping the Albuquerque, N.M., dealership connect with homebound consumers as the coronavirus ...

It’s no secret that Google Ads (formerly known as Google AdWords) and Facebook Ads have a longstanding rivalry. What is it about these two platforms that cause so much discussion? And how do you ...

Targeting the perfect Facebook ad audience reduces advertising costs and improves ROI. Here are the steps to creating one for your business. Over 6 million businesses are using Facebook ads to get ...

A Facebook ad is an amazing tool for social media marketers. Not only does it have the power to increase sales, but it can bring new customers into the business. These types of ads are also extremely ...

Want more information about how to use each Facebook Ad objective to your advantage? Here's a guide to each type and their bidding options. Facebook Ad objectives are the backbone of any Facebook ...

When discussing the most popular social media platform for running ads, without a second thought, the crown goes to Facebook. With almost 40% (2.91 billion) of the world’s population on Facebook, it’s ...

Ghosh, a White House technology and economic adviser from 2014–2015 and former privacy policy expert at Facebook, is a Fellow at New America and the Shorenstein Center at the Harvard Kennedy School; ...

The midterm election campaigns have barely begun, and politicians and advocacy groups are already spending over $1 million a day on Facebook ads to energize their supporters and gain new ones. That ...

ProPublica is a nonprofit newsroom that investigates abuses of power. Sign up to receive our biggest stories as soon as they’re published. For Dolese Bros. Co. construction and supply company, which ...